Privacy Policy

Effective Date: January 1, 2025
Last Updated: January 1, 2025

Introduction

Laguna Dental Arts ("we," "our," or "us") is committed to protecting the privacy and confidentiality of all personal and health information entrusted to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our dental laboratory services.

As a dental laboratory, we are subject to the Health Insurance Portability and Accountability Act (HIPAA) and other applicable privacy laws. We take our privacy obligations seriously and have implemented comprehensive safeguards to protect your information.

Information We Collect

Personal Information

We may collect the following types of personal information:

  • Name and contact information (address, phone number, email)
  • Professional credentials and license information (for dental professionals)
  • Billing and payment information
  • Case-specific information and dental records
  • Website usage data and analytics

Protected Health Information (PHI)

As a HIPAA-covered entity, we collect and process protected health information including:

  • Patient dental records and case information
  • Treatment plans and prescriptions
  • Digital impressions and diagnostic images
  • Communication related to patient care

Website Information

When you visit our website, we automatically collect:

  • IP address and browser information
  • Pages visited and time spent on site
  • Referring websites and search terms
  • Device and operating system information

How We Use Your Information

We use collected information for the following purposes:

Dental Laboratory Services

  • Processing and completing dental cases
  • Quality assurance and case management
  • Communication with dental practices
  • Billing and payment processing
  • Compliance with regulatory requirements

Business Operations

  • Improving our services and website
  • Customer support and technical assistance
  • Marketing communications (with consent)
  • Legal compliance and business administration

Website Enhancement

  • Analyzing website performance and user experience
  • Personalizing content and services
  • Preventing fraud and ensuring security

Information Sharing and Disclosure

We may share your information in the following circumstances:

HIPAA-Permitted Disclosures

  • With dental practices for treatment purposes
  • For payment and healthcare operations
  • As required by law or court order
  • For public health and safety purposes
  • With business associates under HIPAA-compliant agreements

Service Providers

We may share information with trusted third-party service providers who:

  • Assist in our business operations
  • Provide technology and security services
  • Process payments and handle shipping
  • Comply with our privacy and security standards

We may disclose information when required to:

  • Comply with applicable laws and regulations
  • Respond to legal process or government requests
  • Protect our rights and property
  • Ensure the safety of individuals

Data Security

We implement comprehensive security measures to protect your information:

Technical Safeguards

  • Encryption of data in transit and at rest
  • Secure network infrastructure and firewalls
  • Regular security monitoring and updates
  • Access controls and authentication systems

Administrative Safeguards

  • Employee training on privacy and security
  • Written policies and procedures
  • Regular risk assessments and audits
  • Incident response and breach notification procedures

Physical Safeguards

  • Secure facilities with controlled access
  • Protection of computer systems and media
  • Secure disposal of sensitive information
  • Environmental controls and monitoring

Your Privacy Rights

Under HIPAA and applicable privacy laws, you have the right to:

Access and Correction

  • Request access to your protected health information
  • Request corrections to inaccurate information
  • Receive a copy of this Privacy Policy

Restrictions and Communications

  • Request restrictions on use and disclosure of PHI
  • Request confidential communications
  • File complaints regarding privacy practices

California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including:

  • Right to know what personal information we collect
  • Right to delete personal information
  • Right to opt-out of sale of personal information
  • Right to non-discrimination for exercising privacy rights

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Remember your preferences and settings
  • Analyze website traffic and performance
  • Provide personalized content and advertisements
  • Ensure website security and functionality

You can control cookie settings through your browser preferences. However, disabling cookies may affect website functionality.

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Our services are intended for dental professionals and adult patients. We do not knowingly collect personal information from children under 13 years of age. If we become aware that we have collected information from a child under 13, we will take steps to delete such information.

International Data Transfers

Your information may be transferred to and processed in the United States or other countries where we or our service providers operate. We ensure appropriate safeguards are in place for international transfers.

Data Retention

We retain personal information for as long as necessary to:

  • Provide our services and fulfill contractual obligations
  • Comply with legal and regulatory requirements
  • Resolve disputes and enforce agreements
  • Support business operations and records management

For protected health information, we follow HIPAA retention requirements and applicable state laws.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of material changes by:

  • Posting the updated policy on our website
  • Sending email notifications to registered users
  • Providing notice as required by law

Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Laguna Dental Arts
Email: dev@lagunadentalarts.com
Phone: (916) 688-1333 Address: 9152 Elkmont Way, Elk Grove, CA 95624

Privacy Officer: Tomi Odunlami Email: todunlami@lagunadentalarts.com

For HIPAA-related complaints, you may also contact: U.S. Department of Health and Human Services
Office for Civil Rights
Website: www.hhs.gov/ocr/privacy/


This Privacy Policy is designed to comply with HIPAA, CCPA, and other applicable privacy laws. It should be reviewed by legal counsel to ensure compliance with all applicable requirements.